Liberty Media just dropped its 2025/26 financial results, and the numbers are wild. Formula 1 pulled in $3.2 billion in revenue. That’s a huge jump from last year, fueled by bigger media rights deals and a jam-packed 24-race season. The timing couldn’t be more interesting. Liberty’s right in the middle of locking down its massive takeover of Dorna Sports, the company behind MotoGP. If they pull this off, they’ll run the global motorsport scene. F1’s operating income also shot up, cementing its spot as the world’s most profitable and fastest-growing sport.
🚨 Liberty Media shares 2025 F1 figures 🚨
• Fan attendance reached 6.75 million — up 4% from 2024
• Live viewership jumped 21% year-on-year
• Revenue rose 14% to $3.9 billion 📈#F1 pic.twitter.com/jvKaJjtbRR— Everything Formula (@evrythngformu1a) February 26, 2026
F1 Revenue Streams: Media Rights and Race Promotion
That crazy demand means broadcasters in places like North America and Asia are paying more than ever to renew their rights. Plus, adding flashy street circuits like Las Vegas and Saudi Arabia pushed the “Race Promotion” side of the business way up.
Liberty Media 2025 results: F1 revenue $3.873B, MotoGP $573M, Las Vegas GP sold out, Portugal GP back 2027, Concorde Agreement through 2030. $FWONA $FWONK 🚀🏁
— S@M (@notdumbmoney) February 26, 2026
Off the track, F1’s lineup of sponsors has grown too, especially with new tech and sustainability partners kicking in over $500 million. According to F1 President and CEO Stefano Domenicali, the fan base looks different these days as more young people, way more women tuning in. That mix has turned F1 into a gold mine for brands looking to connect with fans all over the world.
The MotoGP Merger: Creating a Billion-Dollar Motorsport Giant
By buying Dorna Sports, Liberty wants to use the same “Americanized” playbook that turned F1 into a global hit. The latest financial report shows Liberty has enough cash on hand and the right debt setup to wrap up the deal before the 2026 season ends.
Market analysts are already talking about the potential here. With F1 and MotoGP under the same roof, Liberty can strike joint broadcasting deals and promote both series together. That kind of synergy could easily double the commercial value of MotoGP in five years.
Still, competition regulators in Europe and the US are keeping a close eye on things to make sure the merger doesn’t break any antitrust rules.
Also Read: How Ferrari’s Bold Innovations Could Redefine the F1 Competitive Order
