Vivo has officially entered a new phase in its premium smartphone lineup with the launch of the Vivo X300 Ultra and Vivo X300 FE in India today, May 6, 2026. The company aims to strengthen its position in the high-end smartphone segment by focusing on professional-grade photography, powerful chipsets, and long battery life.
The launch has created strong buzz in the tech industry, especially due to its advanced ZEISS-tuned camera system and Snapdragon 8 series processors. Both smartphones target different audiences, Ultra for professionals and creators, and FE for users seeking flagship features at a relatively lower price.
Vivo X300 Ultra & X300 FE Live Streaming: How to Watch the Launch?
Vivo is streaming the launch event live on its official YouTube channel. Tech enthusiasts and buyers can also follow live updates on major tech news platforms.
“Phones cannot shoot cinematic films”. Ajay Menon said, “Challenge accepted!” Filmed entirely on vivo X300 Ultra in Multifocal 4K 10-bit LOG. #CreateLikeAPro #vivoX300Ultra #vivoIndia Launching on 6th May | 2 PM. Stay tuned,” wrote Vivo in a post shared on X (formerly known as Twitter).
The company has also confirmed that both devices will be available for purchase on Flipkart and Amazon after launch.
Vivo X300 Ultra & X300 FE Launch Date
Vivo has officially launched the Vivo X300 Ultra and Vivo X300 FE in India on May 6, 2026, at 2:00 PM IST. The launch event was streamed live on Vivo’s official YouTube channel, with simultaneous updates shared across major tech platforms.
The X300 series marks Vivo’s latest push into the premium smartphone segment, focusing heavily on camera innovation and flagship performance.
Vivo X300 Ultra & X300 FE Price in India
The Vivo X300 series enters India with premium pricing. The Vivo X300 Ultra is priced at around ₹1,59,999, targeting ultra-premium users who want professional-grade photography and top-tier performance.
Meanwhile, the Vivo X300 FE starts at approximately ₹79,999, offering flagship-level features at a relatively more accessible price point. Both models will be available through major e-commerce platforms like Flipkart and Amazon after launch.
How to Pre-Order Vivo X300 Ultra & X300 FE
Vivo has opened pre-orders for the X300 Ultra and X300 FE shortly after the launch event. Interested buyers can reserve their devices through major online platforms as well as offline retail stores.
- Pre-orders are available on Flipkart and Amazon India
- Users can also pre-book via Vivo’s official website and authorised retail outlets
- Customers may get early-bird benefits such as bank discounts, exchange offers, and no-cost EMI options
- Delivery is expected to begin within a few days of the first sale announcement
Buyers are advised to check platform-specific offers, as deals and availability may vary based on location and stock.
Vivo X300 Ultra & X300 FE: Key Specifications
Vivo X300 Ultra Design
The Vivo X300 Ultra features a premium glass-and-metal sandwich design with a curved back panel for better grip. It comes with a large circular camera module on the rear housing with ZEISS branding. The phone is also IP68 and IP69 certified, making it highly resistant to dust and water.
Vivo X300 FE Design
The Vivo X300 FE follows a more compact and lightweight design approach. It has a flat frame with a matte finish for better handling. The camera module is slightly smaller but still maintains a premium look with ZEISS branding.
Vivo X300 FE & X300 Ultra: Colour Options
- Vivo X300 Ultra: Victory Green, Eclipse Black
- Vivo X300 FE: Noir Black, Urban Olive, Lilac Purple
Vivo X300 Ultra Display
The Ultra variant features a 6.82-inch QHD+ LTPO AMOLED display with:
- 144Hz refresh rate
- HDR10+ support
- Ultra-high brightness for outdoor visibility
- Adaptive refresh rate for power efficiency
Vivo X300 FE Display
The FE model comes with a 6.31-inch FHD+ AMOLED display featuring:
- 120Hz refresh rate
- Compact form factor for one-hand use
- High colour accuracy for media consumption
Vivo X300 Ultra Performance
- Snapdragon 8 Elite chipset
- Up to 16GB RAM
- Up to 1TB storage
- Advanced vapour cooling system for heat management
Vivo X300 FE Performance
- Snapdragon 8 Gen 5 chipset
- Up to 12GB RAM
- Optimized for balanced performance and battery efficiency
Vivo X300 Ultra Camera
- 200MP primary sensor
- 200MP periscope telephoto lens (gimbal stabilization)
- 50MP ultra-wide lens
- 50MP front camera
- 4K cinematic video with 10-bit LOG recording support
Vivo X300 FE Camera
- 50MP main sensor with OIS
- 50MP telephoto lens (3x zoom)
- 8MP ultra-wide lens
- 50MP front camera
Both devices focus heavily on AI image processing and low-light photography.
Vivo X300 Ultra Battery
- 6,600mAh battery
- 100W wired fast charging
- 40W wireless charging
- Full-day heavy usage support
Vivo X300 FE Battery
- 6,500mAh battery
- 90W fast wired charging
- 40W wireless charging
- Optimized battery management for longer backup
Vivo X300 FE & Ultra Software and Updates
- Operating System: Android 16 with OriginOS 6
- Up to 5 years of OS updates
- Up to 7 years of security patches
- AI-based system optimization for performance and battery
Vivo X300 FE & Ultra Connectivity and Other Features
- 5G support
- Wi-Fi 7 (Ultra variant)
- Bluetooth 5.4
- In-display fingerprint sensor
- Stereo speakers with Hi-Res audio
- Advanced cooling system (Ultra model)
Vivo X300 Ultra & X300 FE: What to Expect?
The Vivo X300 Ultra and X300 FE focus on delivering a strong mix of performance, photography, and design innovation. The Ultra model stands out with its 200MP ZEISS triple camera setup, Snapdragon 8 Elite processor, 6.82-inch 144Hz LTPO display, and a large 6,600mAh battery with fast wired and wireless charging support. It is designed for creators, photographers, and power users.
On the other hand, the X300 FE offers a more compact experience with a Snapdragon 8 Gen 5 chipset, a 6.31-inch 120Hz AMOLED display, and a versatile triple camera system led by a 50MP primary sensor.
It still delivers flagship-grade performance but in a more affordable and lightweight form factor. Both devices run on Android 16-based OriginOS 6 and promise long-term software updates, making them strong contenders in the premium smartphone market.
