Business

Wardwizard Innovations expands presence

New Delhi

Wardwizard Innovations and Mobility, manufacturer of electric vehicles under the brand ‘Joy e-bike’, has inaugurated 12 exclusive distributor showrooms across 11 diverse cities in India as part of the company’s strategic expansion plan to establish PAN India presence. These showrooms will ensure efficient supply chain management for the distributors and dealers, and increase the ease of getting vehicles for customers from across all corners of the country.
Equipped with comprehensive sales and service facilities, the exclusive distributor showrooms serve as significant centers for Joy e-bike across seven states including Rajasthan, Uttar Pradesh, Bihar, Gujarat, Odisha, Delhi, and Maharashtra. These showrooms offer an extensive range of low and high-speed electric two-wheelers, including the latest offering MIHOS, a high-speed electric scooter made of Poly Dicyclopentadiene Material (PDCPD), to bring high standards of durability for riders.
To ensure providing optimum solutions that best suit the commuting requirements and convenience of their esteemed customers, the premium showrooms shall offer customers a hands-on experience and detailed understanding of the products by a dedicated team of experts. Yatin Gupte, Chairman and Managing Director, Wardwizard Innovations describes the expansion as part of a vision to build strong relationships with taluka-level dealers and revolutionise the e-bike industry.
The company also plans to restructure its distribution-dealer model by establishing 150 ‘Distributor Showrooms’ at the district level. With an extensive network of over 600 touchpoints nationwide, the new distribution models empower high-performing taluka dealers as district distributors.

Nivedita Mukherjee

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